Databricks Buys MosaicML for $1.3 Billion

We don’t usually bother to write about companies buying AI vendors, since it happens pretty much every day.  But it’s rare that the buyer is a data tech company like Databricks.  They just bought AI platform MosaicML for $1.3 billion.  Not bad for a two year old company with 76 employees and $37 million in funding.

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StackAdapt Gives Advertisers Access to Retail Traffic Data from PlaceIQ

June 28, 2023

Alliances between ad platforms and retail sales measurement vendors have become so common I may stop writing about them.  They were originally worth noting because they’re one way that marketers adjust to the loss of data from third-party cookies.  Before dropping the veil of silence, I’ll mention that self-serve programmatic ad platform StackAdapt now gives its clients access to retail foot traffic data from Precisely PlaceIQ.

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Companies with Fewer Martech Tools Earn Higher ROI: Optimizely Survey

June 27, 2023
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Microsoft Lets Publishers Block Bing Chat Separately from Bing Search

September 26, 2023

Nearly one-third of major news publishers have blocked generative AI tools from reading their content.   But that’s a drastic measure which could also exclude their results from conventional search engines.  Microsoft has just given publishers the option to block access by Bing Chat without also removing their content from search results.  We’ll see if competitors do the same.

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