In Brief: Duality raises $30M in Series B
The funds will be used for privacy machine learning at Privacy Enhancing Technologies (PETs).
The funds will be used for privacy machine learning at Privacy Enhancing Technologies (PETs).
The SaaS system, currently in beta, enables engineers to create anonymized, synthetic data sets.
Sorry to start your week with bad news, but Boathouse reports that just 34% of big company CEOs have great confidence in their CMO. The CEOs come across as pretty paranoid in that study, but maybe they have a point: Capgemini found just 43% of marketers said they are actually using data to guide their marketing strategies. (Forty-five percent say they have a CDP.) Then again, 46% of C-level executives themselves choose gut instinct over data sometimes (25%) or often (21%), data and analytics leaders told Alation. Lots more detail... Read More >
TV audience measurement may not be the most fascinating topic ever, but it’s important to some Dear Readers. Those will be interested to learn that NBCUniversal is organizing a forum to explore new measurement products. Participants include major trade groups, agencies, and brands. Motivations include the new TV viewing methods and problems with the once-standard Nielsen ratings service.