In Brief: Duality raises $30M in Series B
The funds will be used for privacy machine learning at Privacy Enhancing Technologies (PETs).
The funds will be used for privacy machine learning at Privacy Enhancing Technologies (PETs).
The SaaS system, currently in beta, enables engineers to create anonymized, synthetic data sets.
Sorry to start your week with bad news, but Boathouse reports that just 34% of big company CEOs have great confidence in their CMO. The CEOs come across as pretty paranoid in that study, but maybe they have a point: Capgemini found just 43% of marketers said they are actually using data to guide their marketing strategies. (Forty-five percent say they have a CDP.) Then again, 46% of C-level executives themselves choose gut instinct over data sometimes (25%) or often (21%), data and analytics leaders told Alation. Lots more detail... Read More >
Do not confuse Snow Software, which helps companies track IT costs, with Snowflake, a cloud database often used for CDP-ish solutions. Do take note that Snow has just been sold to Flexera, which also helps companies optimize their return on tech investments. It’s a helpful reminder that cost-conscious IT departments are more than happy to “help” marketers who are doing a poor job of controlling tech spend.