In Brief: eDNA or environmental data is trace genetic material that has been used to monitor disease, track rare and at-risk species, and now it’s been found to include human DNA

Advanced collection techniques now make it easy to gather meaningful data from eDNA when it’s collected in large enough quantities. That poses serious risk for genetic data’s privacy and misuse of information.

More News

Next Article

Children’s Privacy: The power and harms of Kidfluence

May 16, 2023
CDPI Privacy Newsletter
Featured Article

Flexera Buys Snow Software to Help Manage IT Spend

November 29, 2023

Do not confuse Snow Software, which helps companies track IT costs, with Snowflake, a cloud database often used for CDP-ish solutions.   Do take note that Snow has just been sold to Flexera, which also helps companies optimize their return on tech investments.  It’s a helpful reminder that cost-conscious IT departments are more than happy  to “help” marketers who are doing a poor job of controlling tech spend.

CDPI Newsletter