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Italian regulator adds voice opposing Google Analytics transfers from EU

Garante, the Italian data authority, found web publisher Caffeina Media Srl in violation of GDPR because its Google Analytics use resulted in the capture of EU personal data. This included device IP addresses, browser information, and visit dates and times – data which was subsequently transferred to the US. The Italian DPA also warned other local sites to check their own compliance. This follows a similar CNIL decision in France.

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Consumers ditch/switch period tracking apps over weekend

June 28, 2022

Alarm bells sounded across the US as citizens considered privacy implications of Friday’s Supreme Court ruling striking down Roe v. Wade. News warnings advising deletion of period tracking apps sparked fears that resulted in huge drops and gains for different apps – and sometimes both happened on the same platform. But the problem is, many decisions (including for one app that saw a 6,000% increase in its average daily downloads) were based on corporate messaging and gut impressions, rather than on what consumers knew about given app privacy practices.

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Omeda Integrates With Shopify

July 8, 2025

Customer data and audience management platform Omeda is announcing a new integration with Shopify. This means order, product, and customer data from Shopify being imported directly into Omeda. Users will be able to see Shopify transaction activity in real time, use Omeda Audience Search to view customer order history from a connected Shopify store and use Omeda Audience Builder to create target audiences based on Shopify trends and behavior.

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