Neon was founded specifically with the mission of decreasing inequality in Brazil, which is known for having a large gap between the wealthier members of its population and lower income residents. Its focus is on the underbanked population of the Brazilian working class. In February, Neon raised a $300 million Series D financing that valued the company at $1.6 billion, officially giving it unicorn status.
Grab Financial Group, has launched a new brand, GrabFin, for its digital payment, insurance, lending and wealth management offerings. With GrabFin, Grab users will be offered a single entry point to access payment, investment and insurance services on the Grab app. Following its launch in Singapore and Malaysia, the GrabFin brand will be progressively rolled out in other Southeast Asian markets in the coming months.
Product analytics vendor Amplitude has launched a CDP called, well, Amplitude CDP. The company already captures customer-level behavior information to track product use, so extending to a CDP isn’t as much of a stretch as it might seem. Viewed from the CDP perspective, it’s a good example of CDP use outside of marketing.
Scope3 is expanding into brand safety and fraud detection turf of Integral Ad Science and DoubleVerify. Amazon DSP is the first company to integrate Scope3’s Agentic Media Platform, which eliminates made-for-advertising, fraud, non-brand-safe, and climate-risk inventory by default. A separate Brand Standards product, built on top of the Agentic Media Platform, lets companies connect with expert AI agents to apply additional content standards.