Contextual ad targeting is an important alternative to the people-based targeting that privacy changes is making more difficult. I have a slew of items, so take a deep breath and read on: this Connatix/DigiDay survey finds 65% of advertisers expect to increase contextual ad spend. Conviva is providing The Trade Desk with contextual content bidstream signals for connected TV ads. GumGum is providing contextual content information to help guide digital ad placements in the Logiq Digital Marketing Platform. DoubleVerify is extending its contextual brand suitability tiers to YouTube and refining the protection options.