CDP Institute

Data technology provider InterSystems has been recognised as a leader in multimodel data platforms by research firm Forrester.

Australia Post has said it is overhauling its event management platform to further improve parcel tracking through its warehouses.

PropertyGuru is merging with special purpose acquisition company (SPAC) Bridgetown 2 Holdings, to go public on the New York Stock Exchange. The combined company will have an enterprise value of about US$1.35 billion and an equity value of approximately US$1.78 billion at closing. PropertyGuru, backed by KKR, TPG Capital and REA Group, will retain over 70% ownership of the listed company. At the same time, KKR, TPG Group and REA Group will roll 100% of their equity into the combined company.

China is continuing its crackdown on the country’s big tech by launching a national campaign that will address what it perceives as major issues in the digital industry. The country is also introducing guidelines for online platforms to ensure food delivery riders earn above the country’s minimum wage, are freed from unreasonable demands placed upon them by algorithms and have access to social security and a place in a union.

Tail Target is a data management platform (DMP) and also Customer Data Platform (CDP) that helps businesses get to know their target audiences in real time. It analyzes anonymous browsing behavior of internet users and provides brands with information related to consumers’ needs. The platform collects and organizes massive user-generated data to provide better audience analysis, datainsights, and ad targeting multichannel activation to improve the results of companies’ marketing strategies. Tail Target was launched in 2012 and is operated from Sao Paulo, Brazil.

Prometeo, an Open Banking API platform in Latin America, has announced the launch of Spark, a free program for startups, fintech companies, and small businesses that provides access to its infrastructure of banking connections with APIs in a region that has been historically underserved financially.

The DIF5 Strategy will also be focusing on five key emerging technologies to drive innovation and ensure Malaysia will be at the forefront of the rapid evolution of digital technologies and development of a future-ready digital economy.

Sephoras’ e-commerce stream in Southeast Asia saw a definite growth last year that would have otherwise taken the brand a few years to get to. With this shift in consumer behaviour, Sephora also adapted to become more empathetic while interacting with consumers instead of being “super pushy” in its sales.

Alibaba and Tencent are looking at how they can integrate their walled gardens to ensure consumers can use services from both platforms at the same time. This comes as China continues its push to rein in domestic big tech. The integration could see Tencent’s super app WeChat payment function made available on Alibaba’s Taobao and Tmall marketplace, while Alibaba could host e-commerce listings on WeChat’s mini programs.

Global advertising company Publicis Groupe is on the acquisition trail, picking up Australian-based software as a service platform CitrusAd which helps retailers sell digital advertising to brands.

As the amount of digital data in the world continues to grow exponentially, extracting meaning from it is becoming an increasingly challenging task, says Peter O’Connor, Vice President – Sales, Asia Pacific, Snowflake.

Jacqui Visch is PWC’s new chief digital and information officer, who discusses her new role and remit at the firm, what the next transformation “horizon” looks like, and opportunities to leverage the global PwC ‘network’ to drive change in the local operations.