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Archive for May, 2023

Dates : May 2023
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Consumers Think Personalization Is Less Targeted but Still Works: Twilio Segment Survey

May 3, 2023
Over one quarter (27%) of respondents to this Twilo Segment survey think personalization has become less targeted in the past year. Unexpected. Less surprising: a majority say they buy more after a personalized experience (56%) but only a minority are comfortable with AI-based personalization using their data (41%). Companies are less conflicted: 92% are using AI-driven personalization and 80% say it drives higher spending.
CDPI Newsletter

Salesforce Community sites leaking data

May 2, 2023
KrebsOnSecurity site reports that Salesforce Community public websites may be leaking data from organizations including banks, healthcare and government. This comes two years after a researcher first identified risk from misconfiguration in the Salesforce sites that allowed for exploitation. Now, according to KrebsOnSecurity, leaks are happening widely – and despite organizations being notified, most have not addressed the problem.
CDPI Privacy Newsletter

IT’S THE LAW (05/02/2023)

May 2, 2023
Indiana is the 7th US state to pass a privacy law. The Indiana Consumer Data Protection Law includes protection of the right to know, correct, and delete. It will go into effect in 2026. Montana and Tennessee's legislatures have both approved privacy bills that may come into effect sooner. Montana’s governor requested amending the Montana Consumer Data Privacy Act to ban not just TikTok but also other social media sites perceived as from foreign adversaries. With Tennessee, the Information Protection Act is business-friendly and weaker than privacy laws in the first states, California, Colorado, Connecticut, Iowa, Utah, and Virginia.
CDPI Privacy Newsletter

Children’s Privacy: US Senators propose banning teens from social media without parental consent

May 2, 2023
The Protecting Kids on Social Media Act is a bipartisan proposal that harkens back to earlier legislation designed to shield children from “indecent” ads or solicitation, and to keep them from hearing “obscene” language on television and radio. The proposal also comes as US states increasingly come up with their own legislation to restrict children, as in the case of Utah, which is requiring parental consent for social media account creation and Montana, which proposes to block ad targeting, selling kids’ data, and social media use without consent.
CDPI Privacy Newsletter