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Zeta Global announced a bevy of product enhancements at its recent annual conference. New and enhanced features include its data clean room, data governance controls, enhanced connectivity management, AI-generated solutions to marketing problems, enhanced forecasting and predictions, marketing mix models, and improved media activation and attribution. As always, Zeta is particularly proud that it can provide its own data to supplement a client’s own sources.

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App marketing platform InMobi has launched Addressability Gradient, which helps advertisers pick the right customer identity option for each different. I couldn’t find any details but the idea seems to be a toolkit of techniques ranging from ID-based targeting to, um, non-ID-based targeting. Presumably it reduces confusion rather than increasing it.

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Galgo, the Chilean fintech founded as Migrante in 2018, has raised US $40 million to further expand in Chile, Peru, Colombia, and Mexico, The company plans special emphasis Columbia and Mexico, which they expect to be leaders for short and mid-term growth. Galgo provides credits to guarantee car and motorcycle leasing as well as professional title validation to foreigners.

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Wizeline, an AI-native digital services provider specializing in modern, scalable products and platforms, announced the development of new generative AI services as part of its Intelligence Everywhere offering in partnership with Google Cloud. This partnership complements Wizeline’s generative AI strategy with new solutions and experiences built on Google Cloud technologies, helping clients accelerate the adoption of AI-native capabilities.

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Egyptian insurtech startup Amenli has closed a US$1 million equity funding round to help it expand its team, further build its product and grow its brand. Founded in 2020 by Adham Nauman, Omar Ezz El Din and Shady ElTohfa, Amenli offers its clients all types of insurance, with a focus on medical, car, home and business offerings. It also handles client claims with insurance companies on behalf of their customers.

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Tanzanian startup Bizzyn, a cloud-based financial management software designed specifically for small and medium-sized businesses (SMBs) in Africa, is already operating in Kenya and Malawi as it plans further expansion across the continent. By providing an all-in-one solution, the startup helps businesses streamline their financial workflows, improve accuracy, and save time and money, allowing them to focus on growing their operations.

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Senegalese FMCG intelligence startup Lengo AI has raised a seven-figure pre-seed round of funding to help it develop its product and team, and expand into new African markets. Founded in 2022 by Max Smith, Roger Xavier Macia and Ismaila Seck, Lengo AI is the first data-driven operating system for informal retail in Africa.

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Flipkart, India’s homegrown e-commerce marketplace, has launched ‘Flipkart Commerce Cloud’, which offers retail technology solutions for International retailers, marketplaces and e-commerce platforms. The company aims to help retailers across the world grow their business and solve business needs through intelligent and AI driven solutions.

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Experian, one of India’s leading credit bureaus and Gupshup, the leading conversational engagement platform, have partnered to offer credit scores to consumers on WhatsApp. The chatbot-based WhatsApp journey makes it convenient for consumers to access credit reports, track irregularities and detect fraud. With this initiative, the number of consumers checking their credit scores at Experian has grown almost two-fold since the service was launched.

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Amazon India is developing a generative artificial intelligence (AI) tool called SahAI (help/assist) for its business partners to help them with the backend of any product. Still in trial stage, this new generative AI is aimed at breaking barriers and helping many new businesses to come on the marketplace.

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Australia’s largest telco, Telstra is acquiring tech consultancy Versent along with its subsidiary Stax, which provides self-serve cloud management for AU$267.5 million. The intent is to help Telstra meet growing demand for cloud-led services.

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Global Payments Oceana introduced a platform that provides a single customer experience incorporating e-commerce, in-person EFTPOS and real-time PayTo capabilities. This will enable customers to view best-in-payment channel options.

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