CDP Institute

Ivory Coast-based startup Babimo is helping small businesses overcome payment challenges by allowing them to receive customer payments via QR code. Founded in 2022 after Messek El Mehdi noticed that local wallet actors did not include retail businesses in their strategies, Babimo provides a professional digital wallet to its B2B clientele.

Enghouse Interactive and Voxtron Middle East LLC today announced a bold and far-reaching expansion of the longstanding partnership between Voxtron and Enghouse Interactive. Voxtron, a prominent provider of customer engagement optimization solutions to the Middle East market has engaged Enghouse Interactive as a key partner as it looks ahead to its next phase of expansion. Under the expanded partnership, Voxtron will resell and offer a range of additional technologies centered around Enghouse CCaaS.

Oracle has plans to add more cloud regions in Europe, the Middle East and Africa, with the UAE and Saudi Arabia, leading contenders thanks to their high adoption rates of the technology, according to the company’s top regional executive. The Arab world’s two biggest economies also stand out because their governments have been championing innovation.

Eleve Media, a leading company in the creator marketing industry, has introduced CreatorTag, a comprehensive martech platform, a SaaS solution for brands and an app for content creators. With over a decade of experience and a strong presence in India, Eleve media pioneered creator marketing as a standalone practice thereby bridging the gap between Indian brands/creators and international markets across Middle East.

Having the dubious distinction of joining Uber, DoorDash, and Ticketek as big brands who’ve made headlines breaching Australian spam laws, Kmart Australia has now also drawn the ire of the Australian Communications and Media Authority (ACMA) – and received an AU$1,303,500 fine. ACMA flagged the company on several previous occasions and noted that consumers are ‘frustrated and angry’ that big brands continue to violate their privacy and ignore opt-out consent requests.

Project Lorikeet, a joint trade initiative between the Australian Trade and Investment Commission (Austrade) and Singapore Fintech Association (SFA) established earlier this year, provided the basis for fintechs, Choco Up, Rhino Partners, Moneythor, and USER to enter and expand in the Australian market with investment estimated to be between A$26 million (US$17.5 million) over the next three years.

Malaysia-headquartered Axiata Group Bhd announced that Japan-based conglomerate Mitsui & Co., Ltd will invest US$58 million in Axiata Digital & Analytics Sdn Bhd (ADA), facilitated through ADA’s holding company, Axiata Digital Services Sdn Bhd (ADS). Mitsui’s additional investment has established a watermark valuation of US$550 million for ADA, the telecommunications group said in a statement. Following the investment, Mitsui’s stake in ADS will increase from 3.29% to 20%, resulting in an effective 12.69% stake in ADA.

Budget airline AirAsia parent Capital A said it plans to list its brand management business on the Nasdaq by entering into a deal with a special purpose acquisition company Aetherium Acquisition Corp. Under the deal, Aetherium Acquisition will acquire all the issued and outstanding share capital of Capital A International, resulting in the formation of a new listed entity, according to a stock exchange filing.

Digital signage supplier Navori Labs has provided unified digital signage and AI camera analytics for Walmart Connect in 173 Walmart Supercenters in Mexico and in 180 of 200 in-country Sam’s Cub locations. This allows parent company, Walmart de Mexico y Centroamerica to gather customer engagement data, analytics and shopper demographics to their out-of-home ad partners.