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CDP Institute Survey Finds Best Practices

December 13, 2022
CDP value depends on delivering unified customer data, according to the CDP Institute’s latest member survey.  That’s less obvious than it sounds: martech satisfaction was much higher among companies that had unified data but no CDP, than companies with a CDP and no unified data.  Companies with unified data and a CDP were happiest of all.  Download for more insights into CDP success rates, problems, and best practices.
CDPI Newsletter

EU regulators’ ruling against Meta could upend social media’s revenue model

December 13, 2022
The European Data Protection Board (EDPB), which includes all the EU regulators, has ruled Facebook and Instagram (owned by Meta) can’t require accepting targeted ads as a condition of joining the network. If leaked details of the ruling are correct and this practice is deemed in violation of the General Data Protection Regulation (GDPR), the decision would have broad impact well beyond Meta. This is because it would limit companies from using data they directly collect on their own site.
CDPI Privacy Newsletter

Alarming survey shows ad tool may expose data from more than 70,770 sites to Twitter

December 13, 2022
Elon Musk’s Twitter purchase prompted widespread concern about what data he’d access, share, and protect. Subsequent news has alarmed privacy advocates. Now, an Adalytics’ study reveals that web crawler data from 70,770+ websites may be available through Twitter thanks to an ad pixel (called Pixel) which puts data from businesses, governments, organizations, hospitals, and users at broad risk unless a Restricted Data Usage (RDU) setting is activated – and the study found most times it’s not.
CDPI Privacy Newsletter

IT’S THE LAW (12/13/2022)

December 13, 2022
Morocco’s National Commission for the Control of the Protection of Personal Data (CNDP) has launched “Koun3labal,” a platform designed to help raise awareness of privacy risks particularly to women and children in Morocco and Africa. The platform provides guidance as well as resources and games to help educate through engagement. This is part of an ongoing effort by the CNDP to protect private data, including entering into recent partnerships internally in Morocco with other agencies and externally with the countries of Chad and Niger.
CDPI Privacy Newsletter