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Composable CDP Questions?
Visit our Composable CDP Knowledge Hub for training, our Composable CDP Self-Assessment tool, and papers on composable CDP topics. -
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Our Use Case Knowledge Hub offers training in use case development, an online use case generator, and a library of use case papers. -
Looking for CDP Vendors?
Our Vendor Selection Knowledge Hub provides training, a custom RFP Generator, and papers on vendor selection. -
Have questions for CDP Experts?
Visit our Expert Knowledge Hub for links to the member forum, to sign up for round table discussions with your peers, and reports on industry trends.
Featured Resources
2025 State of AI in Retail Survey (Amperity)
Retailers are embracing AI to improve loyalty and CX. This Amperity report reveals the issues they’re facing and suggests paths forward.
Mortgage Lender Case Study (Redpoint Global)
A well-known mortgage lender struggled to use its siloed data. Redpoint Global explains how its CDP created a centralized data repository that led to optimized ad spend.
Email beyond opens and clicks (Hansa Marketing Services, Inc.)
Marketing teams love to use email, but may not know how to optimize it. Hansa Marketing Services describes how a CDP can help.
Keynote: Innately Intelligent Marketing – From Concept to Reality (Optimove)
Pini Yakuel, CEO and Founder of Optimove, discusses the past year, the current state of affairs, and looks into the future, taking innately intelligent marketing from concept to reality.
Upcoming Webinars/View Full Schedule
Upcoming Live Events/View Full Schedule
Adobe Data Collaboration Forum
In-person event from Adobe and Further. Registration is free.
Twilio Talks: Unlocking the Future of AI-Powered Engagement
Virtual conference from Twilio Segment. Tickets are free.
From the Blog
Overcoming Challenges in Creating a Golden Customer Record: 5 takeaways
Imagine you’re leading a marketing team at a growing business.
The Biggest UK Business Trends in 2025
The UK business landscape is evolving rapidly in 2025, shaped by technological innovation, economic challenges, and shifting consumer expectations.
Social Media Strategies That Drive Real Business Growth in 2025
Social media has evolved from a nice-to-have marketing channel to an essential business tool that can make or break your company’s growth trajectory.
CDP Institute Round Table June 2025
CDP Institute Member Roundtable Notes for June 25, 2025
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