News

Archive for September, 2022

Dates : September 2022

IT Departments Rarely Prioritize Marketing Needs: Airship Survey

September 23, 2022
The build vs buy argument rages on in CDP circles, with the build case being pressed by IT departments and supported by vendors selling tools such as data pipeline software.  This Airship survey offers a helpful reminder that IT departments rarely prioritize marketing needs over more visible projects such as new features and bug fixes.  In fact, just 13% say all their enhancement requests are ultimately fulfilled. This would support a case for no-code systems that marketers can update for themselves, although the survey finds nearly all marketers depend on... Read More >
CDPI Newsletter

IT Departments Overestimate Suitability of Current Data Tools: BARC Study

September 23, 2022
This BARC survey argues that IT-run data warehouses are a dying breed, precisely because they fail to empower business users.  There’s huge disagreement on whether current data and analytics applications meet current requirements: 70% of business users say they’re not adequate, while just 32% of IT specialists agree.  The study authors conclude that a federated model is the best approach because it gives more power to business users.
CDPI Newsletter

Marketers Need Better Data to Succeed: Kantar, CallMiner Reports

September 23, 2022
Does it really matter if marketers don’t get the data they want? You betcha. Kantar finds 86% of retailers say first-party data is a core pillar of their app strategy, while CallMiner reports that 62% of senior contact center decision makers feel they don’t collect all the CX data they need. In other words, improvements are essential and giving IT departments more control is not going to work.
CDPI Newsletter

Oracle India bets on Cloud Services for high growth

September 22, 2022
Oracle is confident of achieving a high growth momentum in India for cloud services and believes that it would continue to register a 25% quarterly growth rate. The company has set its sights on becoming the preferred cloud services provider for business across sectors in India. The company, which saw global revenues of $11.4 billion with a year-on-year growth of 18% during the first quarter of the current fiscal year, also grew by 100% when it came to India’s cloud infrastructure unit.
CDPI Emerging Markets

OneStream and PwC Australia Announce Alliance to Help Organisations Drive Finance Transformation in Australia

September 22, 2022
OneStream, a leader in corporate performance management (CPM) solutions for the world’s leading enterprises, and PwC Australia announced today they have entered into a strategic alliance for the Australian market. The alliance will leverage PwC’s expertise as a leading business and technology consulting services provider and OneStream’s unified, cloud-based CPM software to support activities ranging from project delivery to marketing and strategic business collaboration.
CDPI Emerging Markets

Australian IoT firm M2M Connectivity signs partnership agreement with global satellite company Blue Sky Network

September 22, 2022
The partnership between M2M Connectivity and US-based Blue Sky Network will focus on improving connectivity for agricultural, transport, mining, and utility companies. Blue Sky network is a leader in the development of satellite tracking systems and two-way communication for remote land, air and sea applications, and this solution with M2M will use omnidirectional antennas making it easier to deploy for both fixed and mobile IoT devices. It will support mid-band IP data applications to offer an affordable alternative to  users needing IP, but not the throughput speeds of higher-cost offerings.
CDPI Emerging Markets

Respond.io, the Malaysia-based social-to-conversational commerce SaaS platform, raises $7M

September 22, 2022
Respond.io, a Malaysia-based social-to-conversational commerce software as a service (SaaS) platform, has closed $7 million in Series A funding. Respond.io has grown its revenue 25 times since the previous round and will use the funding to continue its push into large enterprises by extending its extensive suite of integration capabilities, expanding from its home in Asia to build a presence in the Middle East, Europe and Latin America.
CDPI Emerging Markets

Leoparda Electric is bringing battery swapping for two-wheelers to LatAm

September 22, 2022
Leoparda Electric, a São Paolo–based startup, is working to build out a network of battery swapping stations that should help spread adoption of electric two-wheelers in the region. While Leoparda’s core business is battery swapping, the startup aims to do something similar by putting together a subscription package that includes an electric motorcycle or seated scooter, unlimited battery swaps, maintenance and insurance. Leoparda will first open its battery swapping locations in geographically concentrated zones where most couriers operate.
CDPI Emerging Markets

Hivestack launches full programmatic Digital Out of Home (DOOH) operations in Brazil

September 22, 2022
Hivestack, the world’s leading independent programmatic digital out of home (DOOH) ad tech company announced the expansion of its LATAM business with the launch of operations across Brazil. Now for the first time, brands, agencies, omnichannel demand-side platforms (DSPs), and media owners – both in the country and globally – can access the Hivestack platform and suite of solutions to plan, activate, measure, and drive revenue from programmatic DOOH campaigns in Brazil.
CDPI Emerging Markets

Ghanaian fintech SecondSTAX allows investors to access capital markets outside their countries, raises $1.6M

September 22, 2022
Secondary Securities Trading and Aggregation eXchange (SecondSTAX), a Ghanian Fintech startup which will allow broker-dealers, asset managers, pension funds, and institutional investors to access markets outside their own country, is announcing its launch to the public today. To bolster its efforts, it has also raised $1.6 million in pre-seed funding from private investors and venture capital firms, including LoftyInc Capital and STEMeIn.
CDPI Emerging Markets