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Archive for November, 2022

Dates : November 2022

India overtakes US to become world leader for AI ready market

November 3, 2022
Peak’s inaugural Decision Intelligence (DI) Maturity Index found that while the US was an early leader in AI, India is now a more mature market when it comes to readying its business to adopt AI. The report, developed in partnership with the Center for Economics and Business Research (CEBR), stated that education about AI and internal communication is setting Indian businesses apart in using AI and that while 18% of US workers were not sure if their businesses used AI, only 2% of Indian workers responded that way.
CDPI Emerging Markets

Antsomi, CDP Institute & DAC Organize Events to Push the Use of Customer Data Platform in Southeast Asia

November 3, 2022
Antsomi, CDP Institute and DAC have recently teamed up to organize events to push the use of customer data platform (CDP) in Southeast Asia, whereby the seminars were held in Vietnam and Indonesia, respectively. The three entities are excited to see the industry’s enthusiastic responses with the urge to learn how CDP can help drive marketing transformation.
CDPI Emerging Markets

Globo strikes partnership deal with American startup HeadSpin

November 3, 2022
Globo, the largest commercial TV network in Latin America, announced it has a strategic partnership with HeadSpin, the developer of a data science-driven digital experience intelligence platform. HeadSpin is used to provide flawless digital experiences via a state-of-the-art testing automation solution, conducted in real-time, with AI & machine learning (ML) capabilities to perform root cause analyses of problems that erode user experience.
CDPI Emerging Markets

mParticle Adds Cloud Data Warehouse Connector

November 2, 2022
mParticle has hoisted a reverse-ETL flag with Warehouse Sync, a core system feature which adds the ability to pull data from cloud warehouses such as Snowflake. Unlike stand-alone reverse-ETL products, mParticle loads the data into its own data store and applies processes such as identity resolution, profile creation, predictive modeling, and journey management before sending it to other systems. Warehouse Sync connects to Snowflake today and will add Google BigQuery, Amazon Redshift, and Microsoft Azure.
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