News

YouTube Highlights Reliable Election Info Without Blocking the Rest

September 7, 2022
Social media sites are often, and rightly, criticized for failing to spread misinformation.  YouTube just announced its efforts for the upcoming U.S. elections, which will focus on recommending content from authoritative sources like PBS and The Wall Street Journal, and offering “information panels” with links to voting information.  They’re also “identifying borderline content and keeping it from being widely recommended” which isn’t exactly the same as labeling or blocking it altogether.
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Taboola Offers Curated News Feed on Smartphone Screens

September 7, 2022
Taboola is intercepting users before they visit any web site by placing a news feed on home screens on Samsung, Xioami, Oppo, and other smartphones.  The links will go to a web page that features advertising and then send users to the original news sources, which will be Taboola-curated reliable news sources.   This entirely avoids the challenge of moderating user-sourced content that plagues social media.
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U.S. Martech Spend to Exceed $20 Billion in 2022: eMarketer

September 6, 2022
Martech spending in the U.S. will exceed $20 billion in 2022, according to this eMarketer forecast. Wow, that’s impressive…oh wait, it’s a tiny fraction of the $344 billion global martech spend estimated by other sources, based largely on Gartner’s well-known estimate that martech is about one-quarter of all marketing spend. Further perspective:  Salesforce alone had $26 billion in revenue last year, although not all of that would count as martech.
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Spreadsheets Are The Most Popular Marketing Ops Tool: MarketingOps Survey

September 6, 2022
Marketing operations staff are responsible for running many of those martech systems. This MarketingOps report, sponsored by Knak and Adobe, finds that Adobe Marketo Engage, HubSpot, and Salesforce Marketing Cloud are packaged software they use most – although spreadsheets are the most popular tool of all. Integration (69%) and scalability (53%) were the most-chosen criteria for new tech, but take that with a grain of salt: apparently features were not an option in the survey.
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Eight hundred million facial records left exposed by Chinese company, Xinai

September 6, 2022
A mass data breach that’s considered the second largest known after a one billion record breach in China earlier this summer, has been revealed also in China. In this case, human error at the Hangzhou tech company Xinai Electronics inadvertently exposed facial data of 800 million people. Additionally, the company’s database ties to its cloud-based vehicle license plate recognition system. Xinai’s exposed data was not password protected and was found easily available on the web, according to the data researcher who discovered it.
CDPI Privacy Newsletter

Fog Data Science found selling illegal data of 250M Americans to police and others

September 6, 2022
Public records acquired by the Electronic Frontier Foundation (EFF) from state and local US law enforcement agencies reveal Fog Data Science is enabling surveillance of hundreds of millions of people by collecting billions of data points captured from common phone apps and then selling it illegally – bypassing the need for buyers to obtain a search warrant. The company collects and tracks geolocation data and can trace activity over months and years. This harkens back to a 2015 class action that occurred when Carrier IQ, a now defunct company, was found tracking keystrokes belonging to millions of people, then selling the data to third parties in violation of multiple laws.
CDPI Privacy Newsletter

IT’S THE LAW (09/06/2022)

September 6, 2022
Eureka!! California breaks the log jam and forges ahead with privacy legislation – in the US, and for kids! Meet the California Age-Appropriate Design Code Act (ADCA). Modeled on the UK’s Age-Appropriate Design Code, this game-changer now awaiting the governor’s signature, will go much farther than the federal Children’s Online Privacy Protection Act (COPPA) protecting teens and children by default. Specifically, online sites deemed likely to access youth data will not be allowed to share that data unless they can prove: 1) it is necessary to do so to provide a specific service, or 2) that doing so is in the young person’s best interest. Further, businesses will in most cases be required to implement the most privacy-protective settings by default, and there’s no provision built in for parents or kids to opt-out via consent.
CDPI Privacy Newsletter

Privacy now a major focus for companies, but reporting structure still evolving

September 6, 2022
TrustArc’s third annual Global Privacy Benchmark Report found that as the list of global laws has grown and risks become more prevalent, demands on companies have increased substantially. Now 90% of medium and large enterprises have privacy offices, but the reporting line still varies significantly, with 18% reporting to a CPO, 16% respectively to a CISO or CFO, 13% to a CTO, and 10% to a CIO.
CDPI Privacy Newsletter

Children’s Privacy: Instagram (Meta) fined €405M for violating kids’ privacy; second largest GDPR fine to date

September 6, 2022
The fine is the second highest levied under GDPR (after Amazon) and the third highest for a Meta-owned company (after WhatsApp and Facebook) handed down by the Irish regulator. Plus, according to Politico which broke the story, the Irish DPC has at least six more investigations pending of Meta-owned companies. More information will be released by the DPC within the week.
CDPI Privacy Newsletter

In Brief: The US Federal Trade Commission (FTC) has just sued Kocheva for allegedly selling precise location data that when linked with unique identifiers can reveal user visits to places such as reproductive health and medical clinics, religious worship locations, homeless shelters and addiction recovery and therapy sites

September 6, 2022
Ironically, just last month Kocheva was lauded for announcing a new Privacy Block feature that is intended to protect health data on its platform – but, they can’t have it both ways and users will need to consider where to put their trust.
CDPI Privacy Newsletter