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Archive for July, 2021

Dates : July 2021

Hightouch Raises $12.1 Million for “Reverse ETL”

July 29, 2021
My poor brain is also struggling with why “reverse ETL” isn’t spelled as “LTE”.  That’s because “reverse ETL” vendor Hightouch just raised a $12.1 million Series A.  They run continuously-updated SQL queries that pull customer data from lakes and warehouses into CRM, marketing, analysis, and other destination systems.  Hightouch doesn’t store any data itself, so it’s really just a data pipe – or maybe an epip.
CDPI Newsletter

Data is Key to Latin American E-Commerce Logistics: skyrocketing growth and improvements in logistics

July 29, 2021
Among the larger individual economies in the region, Argentina’s was the fastest growing, with a retail e-commerce increase rate of 79%; Brazil’s e-commerce growth rate was 35%, and Mexico’s was 27%. This skyrocketing growth, coupled with the region’s size—Latin America has a population of more than 650 million people—has attracted the attention of e-commerce marketers all over the world.
CDPI Emerging Markets

Africa becomes first continent to complete collection of digital land use data

July 29, 2021
Africa has become the first continent in the world to complete the collection of accurate, comprehensive and harmonised digital land use and land use change data under the Africa Open DEAL initiative. DEAL stands for Data for the Environment, Agriculture and Land Initiative. The data collection and analysis initiative is led by the Food and Agriculture Organization (FAO) and the African Union Commission (AUC).
CDPI Emerging Markets