How to Choose a B2B Customer Data Platform: Better Segments, Better Activation, Better Decisions By Marge Breya, LeadspaceApril 28, 2022 In the last three blogs we discussed how to get your data together to fuel great buyer profiles.
The Supreme Guide to Zero-Party Data with Customer Preference Center, Part 2: Tools and Tips By Maja Kowalska, SALESmanagoApril 11, 2022 How could one open up new opportunities for preference-based advertising?
The Supreme Guide to Zero-Party Data with Customer Preference Center, Part 1: The What, the Why, and the How By Maja Kowalska, SALESmanagoApril 4, 2022 How could one open up new opportunities for preference-based advertising?