From Chaos to Control: Transforming Retail Marketing with Data in a Disrupted World By Janet Jaiswal, BlueshiftSeptember 4, 2024 The foundations of marketing programs and strategies are shifting.
From Customer Data to ROI: How AI Unlocks Cross-Channel Success By Marina Ben-Zvi, BlueshiftNovember 14, 2018 Data and AI are today's power couple.
Achieving True Cross-Channel Personalization: “Live” & “Push” Channels By Vijay Chittoor, BlueshiftSeptember 19, 2017 Customer Data Platforms are the key to achieving Cross-Channel Personalization and Orchestration.
