Customer Data Platform Examples of Innovative Use Cases By Emily Fineberg, CDP InstituteDecember 23, 2024 Customer data platform use cases span enterprise functions and industries.
What are customer data management platforms? By David Raab, CDP InstituteDecember 16, 2024 Have you ever wondered what’s the difference between the various types of systems that store customer data?
Maximizing Email Marketing with a CDP By Niels de Veth, GXDecember 13, 2024 In today's data-driven marketing landscape, Customer Data Platforms (CDPs) are becoming indispensable tools.
Notes from CDP Institute November Roundtables By David Raab, CDP InstituteDecember 11, 2024 The CDP Institute organizes monthly online roundtable discussions for all community members.
Customer Data Platform Market Predictions for 2025 By Emily Fineberg, CDP InstituteDecember 4, 2024 The customer data platform market is likely to change in the coming year.
CDP 2.0: Why Zero Waste Is Now November 18, 2024 As we head into 2025, the customer data platform (CDP) space is more dynamic—and more confusing—than ever.
CDP Benefits (CDP Best Practices) By Emily Fineberg and David Raab, CDP InstituteNovember 6, 2024 Customer Data Platform benefits are many and varied.
Customer Data Privacy and Security (CDP Best Practices) By Emily Fineberg and David Raab, CDP InstituteOctober 30, 2024 Customer data privacy and security are important uses of a CDP.
Notes from CDP Institute October Roundtables By David Raab, CDP InstituteOctober 28, 2024 The CDP Institute organizes monthly online roundtable discussions for all community members.
AI and CDPs (CDP Best Practices) By Emily Fineberg and David Raab, CDP InstituteOctober 23, 2024 Artificial intelligence and customer data platforms are increasingly intertwined.
CDPs and Customer Data Unification (CDP Best Practices) By Emily Fineberg and David Raab, CDP InstituteOctober 16, 2024 Customer data unification is an important use of the customer data platform.
Believe It or Not, the CDP Industry Is About to Get Less Confusing By David Raab, CDP InstituteOctober 15, 2024 Today's news brought an intriguingly complementary pair of announcements.