WhatsApp Marketing: Reach Nigerians Where They Are Most Active
Remember Blackberry, ICQ and AOL?
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Articles Tagged 'Marketing'
How to choose the best solution for your email communication via CDP?
No matter how you orchestrate the customer journey maps, make sure that all-important messages are properly delivered to those who need them.
How to identify products for replenishment campaigns built in a CDP
The future is hard to predict, particularly when it comes to your customers' next purchase.
How to let AI-driven CDPs empower marketing decisions instead of overpower
Goodbye, manual data analysis and complicated spreadsheets – artificial intelligence (AI) is here to help us work smarter!
4 Strategies for Driving Repeat Customers
No matter how you spin it, your repeat customers will always drive more profits than your one-time buyers.
How to deliver compelling messages for better customer engagement
As credit card transactions are falling, banks are fighting to remain relevant to their customers.
4 strategies to reduce customer churn
Retail and ecommerce is more competitive than ever.
Making Mobile Offline Data in Africa, More Intelligent
Africa has a diverse population of 1.2bn people.
Conversions Marketing: Turning your “Prospects” into “Brand Loyalists”
The ultimate goal for every digital marketer is “conversion” i.e. moving leads, prospects or potential customers down the marketing funnel.
4 CDP-powered holiday marketing ideas
The holiday season is usually the most hectic sales period of the year and the one with the most significant impact on retail businesses.
How to identify gifter segments for targeted retail holiday campaigns
The winter holidays are traditionally the most significant promotional period of the year, averaging about 19% of annual retail sales over the past five years.
3 Ways to Reduce Marketing Costs With Your Customer Data Platform
Ever taken a drive cross-country?