WhatsApp Marketing: Reach Nigerians Where They Are Most Active
Remember Blackberry, ICQ and AOL?
Blog
Archive for June, 2022
How to Choose a B2B Customer Data Platform: Know Your GTM Metrics & Profiles Inside & Out
Low conversion rates from campaigns, high email bounce rates, and poor pipeline velocity are symptoms of a bigger problem – poor buyer profile health.
How to choose the best solution for your email communication via CDP?
No matter how you orchestrate the customer journey maps, make sure that all-important messages are properly delivered to those who need them.
Personalized Customer Experience Means Going Beyond the Surface
What does good personalized customer experience (CX) look like?
How to identify products for replenishment campaigns built in a CDP
The future is hard to predict, particularly when it comes to your customers' next purchase.
The Rise of Telco Payment Service Banks (PSB) in Nigeria and the Opportunities for Banks
In light of the 38 million Nigerian adults who remain completely financially excluded, the Central Bank of Nigeria (CBN) set a target of achieving 95% financial inclusion by 2024.
Why Frictionless Customer Experience Requires Agility and Speed
Consumers have spoken: Frictionless customer experience is table stakes for superior CX.