CDP Institute

Connected Experience is hailed as the next great audience engagement paradigm, but what does it actually mean? In this webinar, David and Susan Raab, Co-Founders of the CDP Institute, join Resulticks CTO Mani Gopalaratnam in an eye-opening conversation on this major paradigm shift, its multiple facets, and the developments in technology such as CDP to accommodate its emergence.

E-Commerce fashion retailers need to maximize customer acquisition and loyalty. Bloomreach explains how AI can help.

An iconic fashion brand wanted to understand its VIP customers. Learn how the Ometria CDP made it possible.

See how Ometria helps Hotel Chocolat deliver what they do.

Find out how Ometria’s retail-focused team and technology help iconic brand Steve Madden to better understand their customers and create cross-channel experiences that resonate.

A shoe company wanted to optimize CX by understanding its customers. Ometria explains how its customer data platform brought together multiple data feeds to create a single view.

A major beauty brand was returning to the UK via an acquisition and rebrand. Learn how the Ometria CDP kept the process focused on customers.

A luxury shirt brand needed to effectively reach customers in various new locations. See how Ometria used segmentation and omnichannel marketing to drive a 27% increase in revenue.

Retailers have specific needs that their martech must fulfill. This checklist from Ometria details those needs so your RFP includes them all.

Retailers need to make their marketing messages relevant to the person receiving them. Ometria explains how automation can help.

Black Friday is a crucial event for retailers. Ometria details seven ways marketers can prepare by optimizing their tech stack.

Easier access to detailed customer data has made sophisticated personalization possible. The CDPI and Zeotap describe how a customer data platform can make it happen.