CDP Institute

Retail has special needs for personalized experiences. Amperity provides a step-by-step approach.

With harmonized data, your business can operate like a finely tuned instrument. From integrating millions of data points to orchestrating personalized engagement across channels, Treasure Data Customer Data Platform (CDP) can help.

Selecting the right CDP can be difficult given how many different ones are available. Segment helps you through the RFP process.

It’s important to find a CDP that meets all of your needs. Treasure Data details the essential steps in the RFP process.

With more data privacy regulations coming into effect, organizations need to avoid data loss and misuse. Informatica explains the best ways of doing so.

Rebecca Stone, VP Demand Generation tells how LiveRamp used Lattice Engines to expand their account universe and run integrated, targeted campaigns against their top accounts.

A music tech company wanted to improve its email campaigns. Discover how Netcore drove a 50% uplift in average open rates.

See from Tealium how marketers are utilizing a Customer Data Platform to keep up with new consumers attitudes around privacy and personalization.

Hear tips for prioritizing customer privacy without sacrificing personalization and see powerful use cases from leading brands on how to implement value exchange.

Discover how Tealium helps brands access complete pictures of their customers and power their tech stack with unified data in real time.

Hear expert tips from consulting firm Credera on how to get buy-in from C-level stakeholders and staff a strong CDP team.

Hear how Humana uses Tealium to drive growth by personalizing experiences at every touchpoint.