CDP Institute

In the current CX era, legacy methods for understanding audiences are falling short. Redpoint Global explains how to keep up with customer expectations for omnichannel engagement.

Guest: James McDermott, VP Data Products, Contentstack and Founder/CEO, Lytics

Marketing has moved from broadcasting at a general audience to interacting with consumers when they make purchases. The CDPI and Lemnisk explain how a CDP can help marketers activate customer data for in-the-moment engagement.

Guest: Vlad Silik, Chief Technology Officer, carbonix

Guest: Steve Zisk, Product Marketing Principal, Redpoint Global

Treasure Data CDP is built for enterprise scale and powered by AI, helping boost revenue, reduce costs, and build trust. Read on to learn more.

Guest: Subra Krishnan, Co-Founder and Chief Executive Officer, Lemnisk

Cross-channel marketing has become increasingly complex. This Blueshift research report details how AI, data integration, and predictive technologies help marketers drive revenue.

Guest: Julian Berry, Founder, UniFida

Guest: Sriram Sitaraman, Director of Technology, Material+

AI is now considered crucial for many companies. The CDP Institute and Blueshift explore how a CDP can work with AI to support CX.

Learn how to optimize customer engagement with a CDP that works with artificial intelligence.