Omnichannel - CDP Institute

Learn how to better understand and connect with customers by combining data and insights from across systems to enrich your single source of truth, drive personalization, and increase speed to value.

Enjoy the Salesforce Genie Customer Data Cloud demo.

Learn how Conn’s HomePlus implemented a CDP to transform their organization and put customers at the center of everything they do.

Discover how companies like HEINEKEN USA, Mattel, and VF Corporation are embracing a first-party data strategy that offers customer value and delivers business growth.

See how the Comoto Family of Brands is unlocking its marketing potential with first-party data.

Learn more about BlueConic and how its CDP can power your data-driven processes to accelerate growth.

In this ebook, BlueConic details how retailers can leverage first-party data to transform how they understand and interact with customers.

A Nordic pet care specialist was hampered by the spread of data across multiple systems. See how Optimove unified the data and maximized personalization.

A leading telecommunications business wanted to automate personalization and speed up segmentation. Learn how Optimove helped launch more than 200 new campaigns per year.

Omni-channel marketing means seamless targeting throughout the buying process. Dun & Bradstreet details how to make sure your company is doing it properly.

The CDP is more valuable to users than ever. Tealium analyzes the benefits in the fourth edition of its annual report.

B2B decision makers face a highly disjointed process. The CDPI and Leadspace explain how to create a well-orchestrated approach.