Data Collection - CDP Institute

Implementing a standalone CDP can take months. Hightouch explains how adding CDP functionality to a data warehouse can allow you to optimize your data much faster.

A customer data platform allows you to collect, understand, and use data effectively. Acquia tells you all you need to know about this tool.

Brands need to maintain relationships with customers across a variety of channels. Acquia details how a CDP can help.

The Acquia CDP provides a unified customer view, advanced segmentation, and more. Learn all about it in this Forrester TEI report.

Providing great customer journeys is crucial to improving revenue and increasing growth. Treasure Data explains how a CDP can help.

Companies with a new CDP face the challenge of how to effectively use their user profiles. The CDPI and Relay42 explain how machine learning can help.

Retail continues to face multiple challenges related to ecommerce. FirstHive shows how to tackle these challenges.

Data lakes are great for data scientists, but not for marketing teams. FirstHive explains why a CDP is a valuable addition to the martech stack.

The third-party cookie era is coming to an end. Learn how the SAS CDP can give you a significant headstart in this new marketing world.

In order to radically enhance your experience with our system, we redesigned its interface from the ground up.

Discover what the SALESmanago CDP can do.

Marketing automation is a key part of the ecommerce technology stack. SALESmanago details the most important features and best practices.