Benefits of Adding a CDP to Your Tech Stack
Guest touchpoints are increasing throughout the travel industry. Cendyn details how a CDP can help your tech stack handle all of them.
Blog
TUI Case Study
Learn how travel agency TUI works with Tealium and Facebook to improve tracking, reduce cost and increase conversion.
2021 Complete Guide to CDPs
A CDP can help you create great CX and targeted advertising. Treasure Data explains what else this product can do.
A Complete CDP RFP Guide
It’s important to find a CDP that meets all of your needs. Treasure Data details the essential steps in the RFP process.
CDP vs. CRM: What’s the difference and how can the two work together
The CDP has become more commonplace alongside the traditional CRM. Cendyn clarifies the differences between the two and why both are must-haves.
What is a Customer Data Platform (CDP)? What Can It Do for My Hotel?
Every hotel has its own customer data needs, which gets even more complicated for hotel groups. Cendyn explains how a CDP can unify data across all operations.
Music Xray Case Study
A music tech company wanted to improve its email campaigns. Discover how Netcore drove a 50% uplift in average open rates.
Making Sense of the Changing Identity Landscape
Learn how to identify customers post third-party cookies and see actionable next steps you can start taking today.
The Joy of Data Cookbook
See over 15 customer data use case recipes and real world success stories from brands like the GAP and the Utah Jazz.
Contextual Nudges and Walkthroughs
Crafting the right customer experience is key for an app’s success. Netcore explains the role of contextual nudges and walkthroughs in this experience.
The New Table Stakes for CPG Companies
Many CPG companies are moving to a DTC business model. Treasure Data details how a CDP can create a culture of data-driven decision making.
Lion Case Study
A CPG company wanted to better understand its customers to increase CX value. Learn how Treasure Data helped by extracting and unifying fragmented facts.