Ascent360 Introduction
Learn how to use your data with Ascent360.
Blog
Forrester Total Economic Impact Study for Oracle Unity CDP
Discover the cost savings and business benefits enabled by Oracle Unity Customer Data Platform (CDP).
Comoto Revs Up Omnichannel Marketing Efforts Across Their Family of Brands
See how the Comoto Family of Brands is unlocking its marketing potential with first-party data.
The New Customer Engagement Model: How to Transform Customer Relationships & Drive Growth in the Privacy-First Era
In this ebook, BlueConic explains the new customer engagement model all brands must implement today to thrive in the consumer privacy era.
Debunking the Four Myths of Consumer Data Privacy
Learn from BlueConic how you can embrace a more proactive approach to consumer data privacy.
Endeavor Business Media Case Study
Learn how Endeavor Business Media uses BlueConic to influence visitor engagement and orchestrate visitor-led journeys that drive conversions.
Business Transformation in Media and Publishing
Find out from BlueConic why first-party data is essential to business transformation in media and publishing.
Omni-Channel Acceleration in Retail
In this ebook, BlueConic details how retailers can leverage first-party data to transform how they understand and interact with customers.
IDT Case Study
A leading telecommunications business wanted to automate personalization and speed up segmentation. Learn how Optimove helped launch more than 200 new campaigns per year.
Are You Really Doing Omni-Channel ABM? Probably Not.
Omni-channel marketing means seamless targeting throughout the buying process. Dun & Bradstreet details how to make sure your company is doing it properly.
State of the CDP 2023
The CDP is more valuable to users than ever. Tealium analyzes the benefits in the fourth edition of its annual report.
How suppressing existing customers from paid media saved Virgin Media O2 £1M
On Day 1 of DMEXCO – Digital Marketing Expo & Conference, Daniel Heer (Founder & CEO at Zeotap) and Andy Lewis (Head of Paid Traffic Acquisition at Virgin Media O2) broke down their paid media suppression use case, which saved Virgin Media O2 a staggering £1M while bringing more customers in return.