![](https://www.cdpinstitute.org/wp-content/uploads/2024/06/V221-CDPI-Blueshift-Build-or-Buy.png)
Build or Buy: Decoding the Best CDP Strategy for Your B2C Enterprise
This insightful webinar with industry experts David Raab, Founder of the CDP Institute; Janet Jaiswal, VP of Marketing at Blueshift; and Todd Ilberg, VP of Customer Success at Blueshift focuses on the crucial decision of whether to build or buy a Customer Data Platform (CDP) for your organization.