Resources For You
Join Now
The Customer Data Platform Institute is a vendor-neutral organization dedicated to helping marketers manage customer data.
Join Now
From the Library
Customer Data Platform Industry in Europe January 2019
The CDP Institute describes industry growth and trends in Europe. Download now.
The Enterprise Marketer's Guide to Customer Data Platforms
AgileOne helps you understand why CDPs have gained momentum, what they are and are not, and how to choose the right CDP for your business. Download now.
Customer Engagement & Digital Transformation
RedPoint Global presents three imperatives that will accelerate companies' digital transformation efforts and meet the rising expectations of the omni-present customer. Download now.
From the Video Collection
Breaking Down Data Silos to Build a Better Customer Experience
Join Bruno Miranda, VP of Engineering at Doximity, and Drake McCabe, Web Developer at Yesware, to learn how to get data into your data warehouse and use it to deliver outstanding customer experiences.
Ravi Santhanam (CMO, HDFC Bank) at Customer Data Summit - Mumbai
Ravi Santhanam, Chief Marketing Officer, HDFC Bank, spoke at the Customer Data Summit 2018 - Mumbai where he addressed the audience on how to achieve customer-centricity with data and AI.
Physical Meets Digital: Creating True Omnichannel Retail with a CDP and IoT
The future of personalized shopping is upon us. RFID sensors, smart screens and augmented reality allow forward-thinking retailers to leapfrog their competition.
From the Blog
AI-powered, personalised omnichannel experience is the future of customer experience
Customer service executives are alive to tech opportunities. Read more.
Clear Signs of B2B CDP Market Maturing, with Weaker Players Radius and Mintigo Exiting
There has been a lot evidence in the last few months that the B2B Customer Data Platform (CDP) category is maturing. Read more.
Groupon and CarMax Discuss Mobile and Digital Product Strategy at the Open Mobile & Digital Experience Summit
In 2019, an exemplary customer experience strategy will be the difference between your brand and your closest competitor. Read more.
The CDP Institute educates marketers about the issues, methods, and technology used to manage customer data, with a special focus on Customer Data Platforms. Join the CDP Institute for free access to valuable information and insights.
Contact Info
Signup
© 2019 CDP Institute. Privacy Policy | Terms of Use